Why story
Is your business living up to its potential?
Lack of words, confidence, and opportunities is keeping you from taking your business off the ground or to new levels.
What sets you apart from other businesses is your story and you can become natural at telling it on and offline.
With the right words, vibe, and strategy, you instantly become readable to people, ranging from customers to investors and media.
Founder story
& Narrative
Build a strategic narrative based on your authentic story.
Centre your communication
The key to visibility is not just talking about your product or your vision. They matter. But people care about people and it's you who they're going to buy from.
Find the centre between your product, your vision, and yourself.
Your authentic founder story is what connect you, your business, and the people you serve into one coherent narrative that sets you apart and speaks to audiences straight away.
Process
How we craft you story narrative?
Know your story
Discovery
Lack of words, confidence, and opportunities is keeping you from taking your business off the ground or to new levels.
Merge it with your business
Strategic narrative building
We write your story and develop a strategic narrative that you can roll onto your website, socials, sales, pitches, or keynotes.
Tell it through your content
Execution
We partner up long-term to tell your story through revamping old content, writing new content, and training your team in storytelling.
Why work with me
Hi, I'm Pavla, a story strategist for founders. Through my 15 years of writing business content (as a journalist and a B2B copywriter), I've sat with over 500 CEOs and pioneers like you to help them reach more people by telling their authentic business stories.
From fintech and venture funds to bold sustainability startups, I bring my expertise of seeing the full persona behind the business, portraying them holistically, and aligning all content into one vibe and direction.
Guided 500+ founders in telling their story
15+ years of creating business content
Co-authored 1 book
Customer testimonials